Smarter Egg

Many people have asked me about the name “Smarter Egg”. Typical questions have been “What does it mean?” or “Where did you get that from?” or “Why Egg?!”.

The origins of the name Smarter Egg came from a brainstorming process, that ebbed and flowed over many months. Ultimately, finding a unique brand name that equally had a unique web presence proved the most significant factor and from this, Smarter Egg was found.

I am not a smarter egg than you. The offerings that Smarter Egg Training & Consulting will provide are intended to help us all become smarter eggs; smarter about what we do, how we do it and how to get the most from what we do.

As for the question, “why egg?!”, one of my favourite phrases to describe someone has always been “he’s a good old egg”. Not sure why we sometimes call people eggs, but we do!

And finally, to answer the title of the post, this article landed in my inbox as I was writing the first post for this blog. If ever there was a sign that I was on the right track, this was it!